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課程名稱 |
賽局理論與商業決策
Game Theory and Business |
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開課學期 |
112-2 |
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授課對象 |
管理學院 管理學院企業管理碩士專班(GMBA) |
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授課教師 |
馮勃翰 |
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課號 |
GMBA7130 |
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課程識別碼 |
749EM1490 |
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班次 |
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學分 |
2.0 |
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全/半年 |
半年 |
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必/選修 |
選修 |
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上課時間 |
第6,7,9,10,11,12,13,15 週
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上課地點 |
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備註 |
本課程以英語授課。密集課程。上課日期及時間請詳見GMBA官網(https://gmba.ntu.edu.tw/en/)
限GMBA班學位生 或 限管理學院交換生與訪問生
總人數上限：50人 |
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課程簡介影片 |
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核心能力關聯 |
核心能力與課程規劃關聯圖 |
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課程大綱
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為確保您我的權利,請尊重智慧財產權及不得非法影印
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課程概述 |
This course is a survey of the main ideas and techniques of game-theoretic analysis related to business decisions. As such, the course emphasizes the identification and analysis of archetypal strategic situations frequently occurring in business situations.
The course has a strong experiential component. Students will repeatedly participate in a variety of strategic situations thereby developing the ability to translate their analyses into practice.
A working knowledge of basic calculus and ease with algebraic manipulation are prerequisites of the course. Prior exposure to microeconomics is very helpful. |
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課程目標 |
The goals of the course to provide students with a foundation to:
(1) Apply game-theoretic analysis, both formally and intuitively, to business decisions.
(2) Recognize and assess archetypal strategic situations in complicated business settings. |
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課程要求 |
* Regular Attendance in Class
If you cannot attend for any reason, I ask that you contact the TA and let him know.
* Participation
Much of the learning in the class comes from your active contribution, so reading and thinking before class and actively conversing during class are key ingredients to a successful learning experience. In order to be prepared to participate effectively, you should read carefully the in-class exercises prior to coming to class. Reading should be active: as you read, think about your strategy and what assumptions you are making in deciding on this strategy. Also try to think about how others in the class might develop their strategies. You should be prepared to defend your actions in the class using logic, evidence and calculation.
* Problem Sets
To help you to gain ease in applying the tools of game theoretic analysis to the situations you will participate in during the class, there will be almost weekly problem sets and reflection essays.
The combination of attendance, participation, and problem sets count for 40% of the course grade.
* Final Project (60%)
The final project, which is the "capstone" component to the class, asks you to find an issue or situation of strategic relevance where you can bring to bear a variety of ideas and techniques developed during the course. You are free to work in groups. One-third of your grade for this project is determined by a 10-15 minute oral presentation during the 8th week of class. The remaining two-thirds of your grade for the project is determined by a 10-20 page write-up of your analysis. The page limit is based on a double-spaced paper exclusive of any tables or exhibits you wish to include. |
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預期每週課後學習時數 |
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Office Hours |
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指定閱讀 |
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參考書目 |
The Art of Strategy:
A Game Theorist's Guide to Success in Business and Life
by Avinash K. Dixit and Barry J. Nalebuff
Co-Opetition
by Adam M. Brandenburger and Barry J. Nalebuff
Game-Changer:
Game Theory and the Art of Transforming Strategic Situations
by David McAdams |
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評量方式
(僅供參考) |
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